CONCLUSION

I believe I had set myself great aims in regards of marketing our short film. Never the less I underestimated  the power of marketing. As a producer I was busy with other areas of the production and therefore I didn’t pay much attention to its importance. Even though I was very busy myself I should have found another person who was passionate about the area and would have put a lot of effort into it. Another mistake of mine was time management. I always felt like I had a lot to do, but with managing mine and the whole group’s time in a better way, we could have done it as a team. Due to bad time management I didn’t follow through the plans I had set myself as a producer in the beginning of the year. I believe that through research I had come up with a marketing strategy that could have helped us build a bigger audience if followed correctly. Moving forward I would definitely make a more detailed schedule and add marketing as an important area of production. I learned that following the schedule is the key to good time management and tasks should be shared equally, that is why we are working in teams.